It may have reached 30 degrees this week, but here at Next – we’ve been feeling rather festive. Yes, you did read that correctly… Christmas in July is an annual occurence for us. It leaves us feeling somewhat seasonally confused but on the plus side, who wouldn’t love having TWO Christmasses?
Yesterday was Christmas number 1 and to celebrate, we were lucky enough to have world class Supermodels showcasing our gorgeous new collections for the season ahead!
But what goes on behind the scenes of a production like this? Well, here’s a sneak peek…
The day before the show, the models assemble at the venue to try on their outfits and do a walk through to the music.
Show day breakfast – 06.00am:
Pan aux raisins and granola yoghurts are the breakfast items of choice! Yum!
The Glam Squad – 06.30am:
As you can imagine, lots of time and effort go into hair and make-up. The models spend a couple of hours at least getting preened and coiffed ahead of the show.
As soon as hair and make-up is perfected, the models head backstage to get changed. Stylists are on hand to make finishing touches to each outfit and add any jewellery and accessories.
People take to their seats – 09.45am:
A few minutes before the show is due to start, everyone takes to their seats and tweeting and instagramming ensues!
Showtime – 09.50am!
The lights dim, the audience goes silent and the first model steps out onto the catwalk.
Show finale – 10.15am:
60 outfits later, it’s time for the finale!